About Pages Research

By Chidiere Oluoma
Rawpixel (2021)

Creating an 'About Us' page for the first time involved some research into the about pages of similar websites. I used the Sweetwater and Reverb websites as case studies. 


  • Sweetwater


Sweetwater (2023)

I found the About Us page in Sweetwater website fairly informative. I was impressed with the mild colour scheme palette used, and the aesthetically pleasing look of the images they used too.

Sweetwater (2023)


The page also contained information on the mission, history and members of the organization as a whole.


  • Reverb

Reverb (2023)

The Reverb About us page also contained information about the organization, missions, history, and prospects. 
Reverb (2023)

While not unappealing, the page without a picture of staff, or a description of the organization did not strike positively with me. I believe that the presence of pictures on the about page not only subtly encourages the reader to keep reading, but also creates an overall improved aesthetic view of the webpage.









Reference List

         Rawpixel (2021) Free photo: About as service contact information concept, Freepik. Available at: https://www.freepik.com/free-photo/about-as-service-contact-information-concept_18421712.htm#query=about%20us&position=1&from_view=search&track=ais (Accessed: March 12, 2023).

         Reverb (2023) About Us, reverb.com. Available at: https://reverb.com/uk/page/about (Accessed: March 12, 2023).

         Sweetwater (2023) About Sweetwater, Sweetwater®. Available at: https://www.sweetwater.com/about/ (Accessed: March 12, 2023).

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